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Home Social Media

How does social media affect children at different ages?

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ExpressVPN’s research stated teenagers are more exposed to the perils of social media. In 2021, 99% of kids between the ages of three and 17 utilised the internet. With 89% of kids utilising it, YouTube was the most widely used platform. Most children used TikTok, a well-known platform for watching and sharing short films.

Most social networking networks demand that users be at least 13 years old. The study showed that most kids under 13 have profiles on at least one social media app or website. Children aged five to seven were reported to have profiles by one-third of parents, while children aged eight to eleven were reported to have profiles by 60% of parents.

Getting around these age limitations is not a tough undertaking. Youngsters enter a fictitious age while creating an account. Meanwhile, some kids have separate profiles for their parents and pals on the same site.

Impact on children

While researchers are still learning about the effects of social media on kids, one study found that kids under 11 who use Instagram and Snapchat are more likely to engage in problematic digital behaviours and visit harmful sites. They are also more likely to engage in online harassment.

According to the same study, restricting a child’s time on social media may mitigate some drawbacks of accessing it at such a young age.

TikTok users among kids are having severe problems. They have a movement disorder brought on by stress and anxiety, which is probably exacerbated by the pandemic and teens’ increased use of social media.

Children’s daily conduct at home may alter in addition to their harmful internet practices.

  • Increased irritability.
  • Increased anxiety.
  • Lack of self-esteem.

Parents may notice anger or annoyance when asking children to put down their devices and complete their assignments. They are being asked to quit doing something they like and start doing something they don’t want to do.

Kids & media use: by the numbers

The two years after the pandemic have seen a quicker increase in media consumption among tweens (ages 8 to 12) and adolescents (ages 13 to 18) than the four years prior. According to the study, children aged 8 to 12 spend, on average, five and a half hours each day using devices and absorbing media. For teenagers, that pace increases to more than eight and a half hours daily.

Teenagers reported using social media and internet videos 79% of the time, and 32% stated they “wouldn’t want to live without” YouTube. Also, nearly two-thirds (65%) of tweens reported that they play games on a smartphone or tablet, view internet videos (64%), and watch TV (43%).

Children of lower-income households have the highest average daily screen usage rates. Between 6.5 and 7.5 hours per day were spent on entertainment screens by these teenagers and preteens. Parents of younger kids (under 12) expressed concern about their kids spending too much time in front of devices 71% of the time.

Tips for parents to control the usage of social

Social media can be a significant distraction, disrupt sleep, and affect academic performance. Kids may remain up late without their parents noticing they are not asleep if technology use is unchecked. Ultimately, it might be challenging for children to switch off from technology at all times of the day.

So, what can parents or other family members do to assist?

  • Start your research. Find out which applications are the most utilised by speaking to instructors and other parents or conducting your research to learn more.
  • Create technology-free areas and times in your house, such as the dining room table and before bed. Before going to bed, gather your laptops, tablets, and phones.
  • Children’s photos aren’t always to be trusted. It’s possible that your youngster isn’t happy just because they upload several “selfies” of themselves grinning. Social media is sometimes like a “highlight reel,” showing the best parts of children’s lives. Continually check on them to see how they are doing in reality.
  • Lastly, let your children know it’s okay to talk to you and encourage them. Unfiltered and uncensored, let them know how much you adore them and are proud of them.

You may motivate your kid to do the same by being active. For example, you could take an exercise class together, go to the gym, have a dance party, or go for walks. Enrol your child in a season or a few particular sports or hobbies. Set time limits for your child’s screen time to encourage them to get active. Engaging in fun physical activities with your child exemplifies that physical health is essential.

Related Posts

How often should you post on social media? The first thing that pops into your head is probably "as often as possible!" But what if we told you there's a better answer than just "often"? It turns out that posting too frequently on any given network can actually hurt engagement. To give you a bit more insight, we'll be talking about five of the most popular social media platforms and how often you should post on them in order to maximise your reach and engagement (plus some tips for each). If you feel like you need more support with your social media strategy, you can get in touch with an expert social media agency in London to guide you through building your presence on social media. Facebook Facebook is a social media platform that allows you to connect with your friends and family. With more than 2 billion users, it’s the world's most popular social media platform. When it comes to posting on Facebook, it's possible to get away with posting once or twice a week (or even less). However, if you're in an industry that has a large following on Facebook (and especially if you want those followers to comment), we would recommend posting five or six times a week. Instagram Instagram is a great place to connect with your followers and build a following. If you're a business, you should post at least three times a week, increasing to five times a week once you have increased your following. If you have a small following, you need to avoid bombarding your followers with too much content, but you also want to build up familiarity with your content. To keep your followers engaged, we recommend posting on your stories in between your feed posts. Stories can provide more in-the-moment content and include interactive features such as polls. TikTok If you’re looking to reach a younger audience, TikTok is a great platform. It has a very high engagement rate and has grown to a staggering 30.8 million daily active users. In this increasingly saturated channel, more is definitely more. Brands or individuals looking to grow their following and engagement on TikTok should aim to post at least once a day. By posting with this frequency, you have a higher chance that one of your posts will go viral on the app. Hopping onto trending sounds is also a great way to increase engagement on your posts. Snapchat Snapchat is a great platform for short-form content. Stories on Snapchat can last up to 24 hours, which makes it an ideal place to post your company's latest product launch or marketing campaign. The video format of Snapchat also lends itself well to influencer marketing, allowing you to partner with a host of celebrities and internet personalities who have large followings on the platform. While Instagram stories offer 15 seconds of video, Snapchat provides users with options for both 10-second clips or full 30-second videos—perfect for taking advantage of the unique features built into this social media app. For example, if you're having trouble keeping your followers' attention, try experimenting with fun effects like music or voiceovers. LinkedIn LinkedIn is a great place to post content that will help your business grow, especially if you're in the B2B space. LinkedIn has a more corporate tone than other social media platforms, so it's best to share posts that are informational rather than purely promotional (aside from sponsored posts). This means you can use LinkedIn as a platform for generating leads and getting new clients—but only when you're posting content that's aligned with them, like industry news or thought leadership pieces. To grow and maintain an engaged audience on LinkedIn, we recommend posting a minimum of three times a week. The most successful accounts post on the platform almost every day. The Ideal Frequency The frequency with which you post depends on the platform, the niche and your audience. The key is to figure out which platforms are your priority and ensure you are consistently posting regular content on those channels. While every platform does have an optimum amount of posting, you can build up your frequency over time as you develop your content strategy and begin to understand what your audience engages with. So, don’t panic - only posting twice a week isn’t a failure, something is always better than nothing! And if you need support to increase your post frequency, you can hire a social media agency to do the work for you. They can create the content, write the captions and even give you a full analysis of your account performance. We hope this article has helped you understand the best frequency for publishing on different social media platforms, happy posting!

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