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Home Social Media

7 Steps to Drive Engagement on Facebook Through Instagram

in Social Media
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7 Steps to Drive Engagement on Facebook Through Instagram
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Facebook and Instagram are still two of the most popular social media websites. Facebook has over 2.6 billion users while Instagram has over a billion. Mark Zuckerberg, the CEO of Facebook acquired Instagram back in 2012 for $1 billion.

Since then, Facebook and Instagram have come a long way. So many features are dedicated to systematically sync these two applications. And, it has worked like a charm.

You can buy Facebook followers or drive engagement on Facebook through Instagram. In this article, we will tell you about processes regarding the latter.

Contents

  • 1 #1. Hold Giveaways & Contests
  • 2 #2. Add Swipe-Up links
  • 3 #3. Use Link-Tree
  • 4 #4. Promo Codes & Discounts
  • 5 #5. Surprise Baits
  • 6 #6. Promotion of Facebook Live Sessions on Instagram
  • 7 #7. The YouTube Strategy
  • 8 Conclusion

#1. Hold Giveaways & Contests

If you want to draw your Instagram engagement back to your Facebook, you can use this formula. Simply hold more giveaways and attract people to comment on your Facebook page.

This scheme is clear in what it wants to achieve. If you need more engagement on your Facebook through your booming Instagram profile, this is what you need to do.

While holding giveaways simply ask everyone to click a link → Visit your Facebook page → like → share → and comment on at least 5 of your Facebook posts.

Similarly, for contests, you can hold your Instagram audience to engage more with your Facebook page. Remember that it’s the perfect way to draw people from Instagram to Facebook.

#2. Add Swipe-Up links

This option is purely for those with more than 10k followers on Instagram. You seem to be doing fairly well for yourself. But you have no idea how to move your Instagram engagement rates back to your Facebook. Try this RIGHT NOW.

In your story section of your Instagram IDs, you can add swipe-up links back to your Facebook account. You may have your website and all. Most people add their website links to these swipe-up links.

But, you can think long-term here. If you are selling a product, remember that people will buy it if they like it anyway. So, what’s stopping you from playing a tiny trick. As soon as people reach your Facebook through that link, you are bound to have better insights on your Facebook page.

#3. Use Link-Tree

There are actually two folds to this idea. And, it’s pretty straightforward too!

Using a Link Tree on your Instagram Bio does help a lot. It’s one of the better ways to keep your audience engaged on multiple forums. However, you can use it well to drive more people to visit your Facebook page through Instagram.

Link Tree helps your fans connect with you over multiple social media sites through one permanent link. The other fold is similar to this one, where you simply put up your Facebook page’s link on your bio.

Usually, Facebook links are long and it does not look clean. You wouldn’t want to spoil the look of your Instagram Bio now, would you?

You can use websites that shorten your long URLs into smart-looking short links. Use that short link on your Instagram BIO and it works like a charm.

#4. Promo Codes & Discounts

This step is more like the first one that we discussed earlier. On similar lines, you can provide higher discounts to users who engage with your Facebook page. By engaging you would rather want them to like, share, and comment on your Facebook Business profile.

You can also activate a promo code based on the engagement from your followers. If someone from your audience wishes to avail a special discount through a promo code, they better engage with your Facebook page first. How does that sound?

#5. Surprise Baits

We have all heard about clickbait, haven’t we? You can urge your Instagram audience to check your Facebook page to check out something surprising. It may be an announcement of an event or a giveaway contest.

Make sure that you keep your audience on tippy-toes! Much of this surprise element depends on how you have set up your audience on Instagram.

If you have been teasing your Instagram audience by partly revealing your next product launch, you have set yourself up for a perfect surprise bait.

Simply ask your audience to check out the surprise on Facebook. Obviously, you need to have a surprise waiting there for them.

#6. Promotion of Facebook Live Sessions on Instagram

Imagine you are a clothing line. You can have your followers excited about a live session. Simply hold a poll on your Instagram asking who they want you to hold a one-to-one live session interview.

You can choose 4 of the available minor celebrities as part of this poll. With this poll, you will understand who excites your audience the most.

Once you are done with that, promote the final day + venue on your Instagram. Ofcourse, you will be holding your live session on Facebook. This is one of the better ways to move your Instagram audience to Facebook.

#7. The YouTube Strategy

If you are one of those creators who use IGTV as your main forum for content, then this option is right for you.

YouTubers around the world use this simple technique to increase their subscriber count. You can use this to drive your engaged Instagram audience back to your Facebook.

Simply ask your Instagram audience to like, follow, and share your content on Facebook at the end of your IGTV videos.

Too simple, isn’t it? Often, we overlook simple ways to gain traction on social media. A simple request to your audience will go a long way.

Conclusion

There’s nothing more direct than finding the best sites to gain Facebook followers. That’s a strategy many people apply but will hardly share with you. With a larger followers count you can command how your audience engages with you.

Hope you liked this article.

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